Dylan Field pitches seed-stage Figma to Daniel Gross

Pioneer
4 HN recommenders · recommended in 2 months, 2022
YouTube
127K views · 6 years ago · demo · historical

A recording of Dylan Field pitching and demoing an early version of Figma to investor Daniel Gross at seed stage, from 2013. It shows the early browser-based design tool and how Field framed the idea.

HN people cite it as an impressive early pitch for Figma and as an example of an experimental project that grew into a major product, though one commenter finds it only mildly impressive.

“It’s hard to come away unimpressed with what he and his founder were creating”
Design tools
#figma#dylanfield#startuppitch#designtools#seedstage

6 comments from Hacker News

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@zikero2022 · in “Figma's 2013 Pitch”
Submitted the video to Hacker News.
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@ec1096852022 · in “Figma: A Random Walk in Palo Alto”
I think this is a pretty cynical viewpoint. You are right, he had privileges, but millions of other kids have them as well. For instance, he worked hard to impress at LinkedIn to get that meeting. Please look at this pitch. It’s hard to come away unimpressed with what he and his founder were creating: ▶ this video I love when someone extremely smart and dedicated succeeds. Much better than a VC thought leader that happened to luck into the right startup and is now dispensing money and advice with abandon. That is luck and privilege.
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s
@smohnot2022 · in “Dylan Field pitching seed-stage Figma to Daniel Gross”
Submitted the video to Hacker News.
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@tristanz2022 · in “Dylan Field pitches and demos seed-stage Figma”
Submitted the video to Hacker News.
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d
@debanjan162022 · in “Ask HN: Which small experimental projects eventually became great ventures?”
Figma is one such product recently acquired by Adobe. I was listening to their original pitch: ▶ this video It maybe your personal project or a project you know of built by someone else that blowed up?
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@anonymouse0082022 · in “Figma: A Random Walk in Palo Alto”
> Please look at this pitch. It’s hard to come away unimpressed with what he and his founder were creating: ▶ this video Ok, I did. Figma is absolutely valuable as evidenced by its customer base. This said, it is impressive in a mild sense. While convenience / access (the pitch's main take away) is a huge factor in the macro-state creativity - if these affordances are not paired with meaning, a sense of taste, or purpose - then one quickly ends up with 'animate all the things' level thinking (the micro-state of today). For some, this means a great income and massive economic mobility - not something to sneeze at. However, designing everything to be the same, from securing reproductive care to hailing a car, sterilizes the lives lived through software.
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