Why do "Corporate Art Styles" Feel Fake?
5.8M views · 5 years ago · essay · evergreen
Solar Sands asks why the flat, brightly colored illustration style used by tech companies feels fake. The video names the style, known as Corporate Memphis or Alegria, and examines its look and why it has become so common and disliked.
HN people use it as the explainer to point to when someone asks what this ubiquitous style is called and why everything looks the same.
“I only recently learned that it is called Alegria or Corporate Memphis”
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